F5 Online
F5 Online is a Brazilian journalistic website dedicated to delivering news ahead of any other site, achieving success in many of its accurate updates.
How We Started
We conducted a comprehensive analysis of the F5 Online website to identify improvement opportunities and understand the client's objectives.
We did market and competition research, held interviews with stakeholders to comprehend their needs and expectations and gathered all the data about their business.
This phase enabled us to establish a strong foundation for the redesign and new branding.
The Process
The planning stage was crucial in defining the project's strategy. Next, we created wireframes and interactive prototypes to visualize and test different design solutions. We employed design thinking and UX/UI techniques to ensure the user experience was intuitive, easy to navigate, and enjoyable.
We conducted usability tests with real users, analyzed the results, and refined the solutions based on the received feedback.
In the branding phase, we explored various visual concepts such as colors, typography, and graphic elements to convey F5 Online's identity and values. We developed a consistent visual identity that reflected the project's credibility and modernity while aligning with the client's expectations.
Our LIT results
After the launch of the redesign and new branding, we received lots of positive feedback from the client: the new website showcased a clean, appealing, and user-friendly interface.
The revitalized branding conveyed a professional and contemporary image, enhancing F5 Online's credibility in the journalism market.
Last but not least
Mobile version, desktop, websites, web applications, and conventional apps. All of these are part of the wide range of deliverables in our projects. Each one is responsive, following the usability standards of the technology market.